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Campus Tours Post-COVID: Digital Storytelling Techniques That Every College Should Be Using

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Campus Tours Post-COVID: Digital Storytelling Techniques That Every College Should Be Using

Digital storytelling is a valuable asset for any college. You can customize your brand to portray your institution's values, mission, and goals. Storytelling draws on the..

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Engaging parents during the admissions process

Explore the increasing importance of parent engagement during the admissions process and 4 ideas for impactful supporter communications.

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8 Strategies to Increase College Enrollment

In 2020, college enrollment reached 15.85 million undergraduate students, declining 4.31% yearly. Are you having the same problem with increasing the total number of students..

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Highlighting Student Organizations on Virtual Campus Tours to Boost Enrollment

When most people think about college, academics are one of the first things that come to mind. But many people don't realize that college is a time for socializing and making..

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Using Campus Maps for Higher Ed Communication

Maps have always been valuable tools for navigation and orientation, but they can also be powerful tools for communication. When used effectively, campus maps can help students,..

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How to Involve More Departments in the Admissions Process

Admissions officers are great representatives of your institution, but most students will no longer interact with them after their first day of class. There are countless..

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Effectively Using the Skills of Your Student Employees

Student employees in admissions offices are undoubtedly valuable: they know your campus better than anyone and have the authentic answers prospective students want about what it..

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Increasing Engagement Between Application Submissions and Decision Releases

Admissions offices are great at composing email and social media campaigns around this time, reminding applicants about deadlines and everything they need to send in as..

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Making the Most of an Understaffed Admissions Team

With more applications than ever, but a shrinking number of applicants and commitments, admissions and recruiting teams at colleges and universities are facing greater competition..

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Video Content Drives Conversions

Short of bringing students to your campus, video content is the best way to give prospective students a dynamic and rich impression of your institution. It allows viewers to..

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