Communicating with parents throughout the admissions process can help reassure families, highlight relevant information that addresses key concerns and points of interest, and build strong trusting relationships early on — which can directly impact where students apply and ultimately enroll.
Engage parents throughout the admissions process — even without contact info
Don’t collect or have accurate parent contact information? No problem! With StudentBridge’s engagement platform, you can actively engage parents and other key supporters even if you don’t have their contact information.
Simply design interactive content cards for families and/or other supporters to share relevant information throughout the admissions process.
With just a tap/click of a button, admitted students can then send these cards directly to their parents, friends, and other supporters.
4 ideas for admissions teams to engage parents and other supporters
There are many ways for StudentBridge partners to engage with parents and supporters throughout the admissions process. Here are four ideas for engaging families:
Kyle Freelander (she/her/hers) is a passionate writer, former educator, and lifelong learner. She has taught English literature and writing courses in higher education, writing workshops in K-12 schools, and English and ESOL courses as a private tutor for students pre-K and up. She holds an MFA in Creative Writing from George Mason University and a BA in English (minor in Linguistics) from the University of Mary Washington. She currently serves as the Head of Content at StudentBridge.