How To Market to Diverse Students in College Recruitment
How To Market to Diverse Students in College Recruitment
While most colleges and universities in the United States work toward promoting an environment that reflects diversity, many of them struggle to reach their goals. Based on a..
5 Marketing Strategies To Increase Student Enrollment
The effects of the pandemic on college enrollment are still being felt today, with applications continuing to drop dramatically. In fact, National Student Clearinghouse Research..
Highlighting Student Organizations on Virtual Campus Tours to Boost Enrollment
When most people think about college, academics are one of the first things that come to mind. But many people don't realize that college is a time for socializing and making..
Using Campus Maps for Higher Ed Communication
Maps have always been valuable tools for navigation and orientation, but they can also be powerful tools for communication. When used effectively, campus maps can help students,..
How to Involve More Departments in the Admissions Process
Admissions officers are great representatives of your institution, but most students will no longer interact with them after their first day of class. There are countless..
Effectively Using the Skills of Your Student Employees
Student employees in admissions offices are undoubtedly valuable: they know your campus better than anyone and have the authentic answers prospective students want about what it..
Increasing Engagement Between Application Submissions and Decision Releases
Admissions offices are great at composing email and social media campaigns around this time, reminding applicants about deadlines and everything they need to send in as..
Making the Most of an Understaffed Admissions Team
With more applications than ever, but a shrinking number of applicants and commitments, admissions and recruiting teams at colleges and universities are facing greater competition..
Highlighting Campus Life is a Valuable Recruitment Strategy
Campus life shapes a university student's experience and lifestyle throughout their education. "Campus life" extends far beyond the academic offerings and programs a university..
Video Content Drives Conversions
Short of bringing students to your campus, video content is the best way to give prospective students a dynamic and rich impression of your institution. It allows viewers to..
