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From Recruitment to Alumni: 5 Ways to Use an App to Enhance Your College's Digital Strategy

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From Recruitment to Alumni: 5 Ways to Use an App to Enhance Your College's Digital Strategy

Digital marketing for educational institutions requires diving deeper into existing channels and optimizing content to meet the needs of your target audience. Students want to..

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How to Turn Your Campus Map into an Online College Recruitment Tool

An interactive campus map is a valuable tool for driving college enrollment. When set up correctly, prospective students can use it for more purposes than finding their way around..

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5 Ways to Increase Applications and Drive Enrollment Using Virtual Campus Events

Visiting campuses in person isn't as common as it used to be. It seems virtual events are here to stay in a post-COVID world. More prospective students and their families are..

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How to Design Hybrid Open House Events That Increase Student Attendance and Engagement

Virtual recruitment is an effective strategy if used correctly. You want to engage prospective students by offering them unique opportunities to interact with others. In-person..

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How to Create Digital Content That Strengthens Your College's Online Brand and Drives Enrollment

Digital content can increase student enrollment at your school. However, providing information about academic programs, campus life, and faculty isn't enough to attract your..

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College Recruitment Online: Digital and Hybrid Strategies That Drive Enrollment

Digital and hybrid recruitment strategies combine the best of both worlds. You offer prospective students more than one method of getting to know your brand, values, and story...

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Campus Life Online: 4 Digital and Hybrid College Student Engagement Solutions

Virtual learning environments have grown in popularity since the COVID-19 pandemic. Although many educational institutions have invited students back into classrooms, others have..

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Using Digital Storytelling to Customize Your Brand and Make it Attractive to Prospective Students

Branding strategies are valuable for colleges. They communicate your school's notable features and set you apart from other educational institutions, and you can customize your..

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Prospective Students to Faculty to Alum: Strengthen Your College's Community

Engaging prospective students and integrating them into your college's community is essential. They must feel like there's a place for them on campus. You facilitate personal..

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How to Tell the Story of Your College in a Way That Increases Student Enrollment

A college is more than an educational institution. It's a brand. Boosting enrollment means telling the story of your brand. It's one of the best methods of marketing your college..

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