A lack of data about prospective students can prevent many enrollment teams from having enough information to make educated marketing decisions when targeting graduate school prospects.
Once you have the data you need, you shape your data-driven enrollment strategies and marketing enrollment campaigns to reach those prospects.In this webinar, our Senior Customer Success Manager, Alyssa Brant, shares the best practices to address and avoid these mistakes. This presentation addresses the following:
Data Location: The proper collection of data is necessary for the implementation of educated marketing decisions.
Where to look: Five sources of prospect data you should use.